Luxury fashion houses, breakout local designers, and an Australian favourite have turned the 2026 FIFA World Cup into a fashion contest of its own. From DR Congo’s leopard suits to Loewe’s tailoring for Spain, here’s who’s winning off the pitch. In fashion circles, the arrival shots at this World Cup – players filing off the team bus and through airport terminals – are being dissected online almost as closely as the football.

FIFA projects six billion people will watch at least one match, and luxury houses have fought to dress teams off the pitch as much as on it. Where World Cup tailoring once meant a Nike tracksuit or a two-piece suit accessorised with a team tie, this year several squads have pushed the sartorial envelope in new directions.

Here’s some of our favourite looks from the tournament so far.